Any radio programme that starts with a line like that is going to hook me in straight away. Thanks go to my friend Jan Fuscoe for sending me the link to this engaging, 30-minute portrait by Anna Chen for Radio 4 of everyone’s favourite seaside town. The programme – only available online for another three days – is all about what draws people inexorably in, the light, energy, bohemian lifestyle…

There may no longer be a working potter on every corner, and the appearance of Musto and Pizza Express do rather diminish the boho credentials, but St Ives is still a very special, individual, free-thinking kind of place. It’s where I go on the train on a rainy February day to perk myself up – it’s always summer in St Ives.

Among many who have fallen under its spell, one escape artist interviewed on the programme says, ‘We were terrified of the drudgery of a conformist life – we came to St Ives to avoid having our wings clipped.’ I think there’s something of that sentiment in many an escape to Cornwall.

You can listen to the programme for the next THREE days online here. 30 mins long.