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I just went to a Cornish press conference in which the new-look Rodda’s clotted cream was unveiled by the lovely Nick Rodda – an essential date for pasties & cream as you can imagine.
When they (literally) lifted the curtain on the new logo, I realised just how instinctively resistant to change we all are – I may even have gasped. For my whole life, Rodda’s (= bastion of Cornish tradition Cornwall) has meant a red, old-fashioned logo with a clotted cream-laden scone on the front (vintage look pictured below). And now Read the rest of this entry »
ismay atkins
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